Keith Anderson

At the age of 30, Keith was stuck in a rut; he was an overweight smoker and had a stressful job as a chef. Initially he took up running to lose weight and this started a unique journey that would ultimately see him finish 10th in the Marathon for England in the 1998 Commonwealth Games at the age of 41. He spent time training at altitude in Kenya and the Pyrenees and regularly competed against some of the world’s best athletes across Europe and the United States.

Keith was a hard working athlete and a fierce competitor but he has never forgotten how difficult and misinformed his first attempts at training, fitness and weight loss were. He has also never forgotten the sheer pleasure of being able to just enjoy running. What he did learn was that it’s not just about hard training!

Keith has advised many hundreds of runners, from complete beginners through to international athletes and has also written coaching articles featured in Runner’s World, Running Fitness, Peak Performance and a number of running books and websites. He has also created and delivered a variety of training camps, races and running events and his coaching and competitive experiences make him uniquely qualified to help you achieve all your running and fitness goals.
Contact Keith@fullpotential.co.uk

Debbie Anderson

Having worked as a top PA in London for over 20 years for companies such as Virgin, Hamleys and Charles Worthington, Debbie now uses all her skills, knowledge and experience to help manage the business. She is passionate about what she does and is proud of how Full Potential looks after its customers.

Although relatively new to running, Debbie has run both the London and New York Marathons and is now in training for a sub-4hr marathon in Florence this November.   She is also a qualified UKA Coach (Level 1).

Contact Debbie@fullpotential.co.uk

Ben Barwick

Ben joined Full Potential in the fall of 2009 as a fresh faced graduate with a serious geek side. Whilst he has developed his geekiness no ends, even making it chic is some quarters, he has also started running a bit, an occupational hazard. Ben is usually found touring the country with his adidas footscan and trail shoes, offering biomechanical advice and giving people the chance to try the latest in adidas footwear.

Ben spends his life handling footwear and apparel-based questions, so don't be afraid to come up to him at any Full Potential event and gather his opinion on anything running related. You're also likely to catch Ben on a Runzone podcast or by reading his articles on the Full Potential website.

Contact Ben@fullpotential.co.uk

Dominic Streeter

After studying English and Media at East Surrey College Dom embarked on a career in media promotions working for high profile clients such as Pop Idol, The Daily Express, Sunday Express, Daily Star, Daily Star Sunday, OK! Magazine, Now! Magazine, Wish You Were Here, Who Wants To Be A Millionaire, The Daily Telegraph and I'm a Celebrity Get Me Out Of Here.

He also founded and edited glossy monthly football magazine The Ashburton Gazette and co founded and promoted Brighton-based funky house and soul night Days Like This - at two time winner of 'Club of the Year' The Ocean Rooms.

At school he hated running and occasionally forged parental notes to get out of it. As a teenager he was much more interested in partying and found that the two weren't really compatible. Now, against all odds, running forms one of the greatest passions in his life.

Contact Dom@fullpotential.co.uk